Every so often you will see a revolutionary new business idea that is so good – so widely relevant – that you wonder how no one thought of it earlier.
And then there is this idea.
According to a post on Sherdog (the best blog around for mixed martial arts), a guy named “dblejointjohn” is starting a new Brazilian Jiu Jitsu club in New Canaan, Connecticut with a very specific emphasis:
We are a jui jitsu gym that caters only to those who are double jointed. I am a purple belt in BJJ and have been training now for 5 years. A friend of mine who is also double jointed is partnering with me on this. we will be recruiting from all around the world those who are double jointed to train at our faciltiy. We believe that being double jointed we have a huge advantage in grappling over those who are not.
Not surprisingly, the notion of a BJJ business making a go of it while turning away the overwhelming majority of potential customers who are not “double jointed” drew skeptical responses from others. My favorite snarky response was from a poster who claimed in response: “im starting a gym for people with a ‘5th limb’ designed specifically for choke outs.”
Still, I am wishing Gumby luck. New Canaan needs to be known for something – may as well be the world’s double-jointed mecca. Oh, it also does not help that there is no such thing as being "double jointed."
Wedding Hecklers
I went on Google looking for our NYT wedding announcement, and instead found a blog where someone quoted the announcement with a mildly snarky lead in. I guess Julie and I are now "the elites" to someone out there. Well, better go. My chauffer Rocco is waiting outside in the Bentley with my chums Miffy and Tiffy.
Posted at 07:50 PM in Snarky Commentary | Permalink | Comments (0) | TrackBack (0)